About Franklin
Franklin Sports is an American sports equipment company that's been making baseballs, gloves, and sporting goods since 1946. They entered pickleball early and have become one of the most accessible brands in the sport, with paddles ranging from $35 to $129. Their official X-40 ball is the standard outdoor pickleball used in most tournaments.
Franklin's strength is affordability and accessibility. Their X-40 Essentials Set ($35) is the cheapest way to start playing pickleball with brand-name equipment, and the Ben Johns Signature ($129) delivers remarkable performance for the price. They won't compete with JOOLA or Selkirk at the $180+ premium level, but that's not their market.
If you're new to pickleball or buying equipment for a group, Franklin should be your first stop. Their products are widely available at major retailers, consistently well-built for the price, and backed by a company with 75+ years of sports equipment experience.